Are You Ready?

It’s official, national unemployment rates are starting to drop for the first time in two years. While the single digit unemployment rate is cause for celebration, it also begs the question – are you ready for the job market?

If you are a first-time job seeker or a career changer, now is the time to do your homework so you are ready for new career opportunities that come your way. Here are some best practices to get you jump started.

Self assessment – get quiet with yourself and really consider what you value, what interests you, how your personality plays a role in your career choice, and what skills energize you enough to call them strengths.

Tell your story – be ready to talk about what you do well and don’t focus on job titles and descriptions until you know what tasks engage you. Think about when time flies and it doesn’t feel like work. These are the tasks you will want to spend most of your time pursuing at work.

Develop your brand – since hiring is starting to creep back, you need to define your special sauce and why you will be a value-add to an organization because competition is still fierce. Market your unique combination of passions and talents and if you need a jump start, query people in your circle of trust and ask them what makes you special. Ultimately you are in control of your personal brand but gathering input from others can be a great point of departure.

Know your territory – before you start sending out numerous resumes (never a wise strategy) investigate the job market in your field and talk to people in the know. Pursue informational interviews, job shadows, and build your professional community with people of influence. The more people who know you and what you do well the better your chances of being informed about new opportunities.

The federal government reported that the economy grew by 216,000 jobs last month with factories, retailers, education, health care, professional and financial services sectors seeing the largest increase. The new-job season has official begun so make sure you are ready for these new opportunities and invest in the time to prepare to be at your very best.

Ramp Up Your Self Confidence

One of the biggest hurdles I see with job seekers and even many employed professionals is that they lack self confidence. While some people have abundant self confidence in their genes, others need to cultivate it and this all starts with positive self affirmation.

It’s easy to criticize and beat yourself up for your weaknesses but the reality is you are not broken and you deserve to focus on what you do well. There are enough negative people in the world that will focus on what you need to improve upon so give yourself a break and focus on what you do really well.

If you believe you are good enough – you will be! The bottom line is that you are not perfect and you need to get used to it. If you focus your energies on playing to your strengths you can let go of your inner judge and relax into your natural talents.

Once you give yourself permission to recognize and play to your strengths, don’t be afraid to tout your accomplishments. You deserve the accolades that you have earned. It’s really important in a job interview or a performance evaluation to be able to articulate what you do really well.

Do yourself a favor and keep a log for an entire week of all the things you do really well from the personal to the professional and look back and reflect upon what makes you great. The list may astound you because you spend so much time focusing on the weakness that you rarely give yourself a pat on the back for what you do well.

I read an article from Pick the Brain – Grow Yourself online that suggested these wonderful ways to ramp up your self confidence. Perception is reality — the more self confidence you have, the more likely it is you’ll succeed.

1. Dress Sharp

Although clothes don’t make the woman, they certainly affect the way she feels about herself. No one is more conscious of your physical appearance than you are. When you don’t look good, it changes the way you carry yourself and interact with other people. Use this to your advantage by taking care of your personal appearance.


2. Good Posture

The way a person carries herself tells a story. People with slumped shoulders and lethargic movements display a lack of self confidence. They aren’t enthusiastic about what they’re doing and they don’t consider themselves important. By practicing good posture, you’ll automatically feel more confident. Stand up straight, keep your head up, and make eye contact. You’ll make a positive impression on others and instantly feel more alert and empowered.

3. Personal Commercial

Write a 30-60 second speech that highlights your strengths and goals. Then recite it in front of the mirror aloud whenever you need a confidence boost.

4. Gratitude

When you focus too much on what you want, the mind creates reasons why you can’t have it. This leads you to dwell on your weaknesses. The best way to avoid this is consciously focusing on gratitude. Set aside time each day to mentally list everything you have to be grateful for.

5. Compliment other people

When we think negatively about ourselves, we often project that feeling on to others in the form of insults and gossip. To break this cycle of negativity, get in the habit of praising other people.

6. Speak up

During group discussions many people never speak up because they’re afraid that people will judge them for saying something stupid. This fear isn’t really justified. Generally, people are much more accepting than we imagine. In fact most people are dealing with the exact same fears. By making an effort to speak up at least once in every group discussion, you’ll become a better public speaker, more confident in your own thoughts, and recognized as a leader by your peers.

Oana Hogrefe Photography

After earning a rigorous PhD in Physics at Emory University, Oana Hogrefe forged a career in the software industry. First as a developer and then a manager, she led teams locally and overseas. Career life was good until the economy took a turn and the tension in her company started to become palpable. In January of 2009, the company closed the Atlanta office and Oana was faced with relocation to another city, or a lay-off. [Read more...]

Think Like a Recruiter in Your Next Interview

In this competitive job market you really need to develop a great professional story that showcases your strengths and why you are a value-add for the opportunity you are seeking. So many great candidates blow the interview because they are not prepared to sell themselves to the employer. You have to be your own best self advocate in the interview since nobody else is there to sing your praises. Humble confidence is the way to go but you need to deliver your message clearly.

In a buyer’s market, competition is fierce and you must distinguish yourself in the interview to stand out from the pack. Here are some key concepts that recruiters and Human Resources professionals want to hear from their candidates during job interviews according to Erin Coe who writes for Portfolio Media.

1. I’m a self starter.

In any business, organizations are looking to hire employees who have a positive effect on the bottom line. In the non-profit arena, candidates should showcase how they can move the mission of the organization forward. In both cases, job seekers need to demonstrate that they are self-motivated and have a drive to succeed. Employers want you to be able to hit the ground running and be able to contribute immediately on the job. A learning curve is expected but self-starting initiative is priceless.

2. I work well on a team.

In most organizations some team work is inevitable. Candidates need to demonstrate their ability to work with others and this can be illustrated through jobs, sports, and other activity examples. It all comes down to playing well in the company sandbox. Employers are looking for team oriented personalities and good colleagues who can communicate effectively on their team.

3. I can make your life easier.

Not all interviewers ask compelling questions that automatically prompt you to showcase your strengths. Take the driver’s seat and focus on how you can make the interviewer’s life (and the organization at large) easier by becoming a valued employee. Illustrate your specific skills with examples and highlight major responsibilities or projects that are transferable and desirable for the new position.

4. I have some questions about your organization.

Take the time to do your homework on the organization for which you are interviewing. Employers can tell how much effort you have put into your research based on the questions you ask. Pursuing informational interviews with other employees before your interview is encouraged and shows you really want to know what’s happening on the inside.

5. Let me tell you why I want this job and why I will be a valuable asset.

Your closing argument in the interview is the ideal opportunity to give your final pitch. Summarize your strengths and stick with the Rule of Three since people can retain three points or less in a short time span. Practice humble confidence but don’t be shy about strutting your professional stuff. It’s a jungle out there and you need to become your own best marketer knowing that you are the product.

Red Light/Green Light Rule

In my book, I feature the reinvention story of an amazing woman, Karen Vandergrift who shared her epiphany about her career journey in relation to the red light/green light rule. Her axiom is that multiple red lights might mean that you are on the wrong road. While I applaud tenacity and determination, sometimes we just need to acknowledge that we are beating ourselves up by not playing to our strengths.

It takes a lot of energy to constantly face and try to improve your weaknesses in a career position or a job search. The red lights may be a sign that this is the wrong path for you. Karen believes that tenacity can be overrated and once she stopped beating herself up by trying to get through the proverbial red lights on her career path – she welcomed the ease that came from traveling a career road with green lights.

The green light road is easier for a reason – it means you are playing to your natural strengths and it will be a better, more enjoyable journey in the long run.

There is a reason that our talents and strengths make us happy. They come naturally and allow us to succeed with less effort. I encourage you to think about what comes naturally to you. Think back to your earliest experiences and compare them to the present. What types of things did and do you love doing? What really interests you and what are your passions?

One of my friends is working in a business model that requires her to sell a product. She is frustrated that her sales have not taken off but her supervisor keeps telling her that within 3-5 years she will be meeting her goals. In the meantime, she is dealing with real financial struggle and dissatisfaction on the job. The truth is, she is hitting multiple red lights and I believe it is because she is not playing to her strengths. It’s not for lack of hard work because she is putting her heart and soul into the business. Perhaps it is because she is not doing what she is meant to do.

It can be scary to reconsider what you want based on your strengths but the rewards are overwhelmingly positive. I believe that minimizing or working around your weaknesses will allow you to do what you are meant to do better and this will be more satisfying in the long run.

Everybody has a talent sweet spot but you really need to give some thought and consideration to what yours is so you can find your career groove.  Karen’s red light/green light rule is so empowering and very simple. Why travel a road that is filled with obstacles when you can forge a path that is smooth and effortless? I’m not saying to give up your tenacity and ability to deal with challenge, or to learn new things. But, I am asking you to consider the road you are on to make sure you are honoring your talents and strengths and indeed on the right path.

Interviewing Tips – The Goldman Way

Goldman Sachs has long been a coveted company to work at for those on the corporate finance career track. They have their recruitment process down to a science and even share the secrets to successful interviews with prospective hires in a video on their website.

Vivia Chen recently wrote an article that tells hungry Goldman wanna-be’s their strategy for successful interviewing. The advice is applicable to many career fields and certainly worth sharing.

First, the Dos:

1. Make a list of your qualifications–academic and work experiences. Goldman’s favorite buzz terms are “team orientation,” “leadership potential,” “problem-solving,” and “creativity.”

2. Create a narrative about why you are applying for a particular job or firm.

3. Practice your talking points and memorize the names of the interviewers (assuming you know beforehand).

4. Develop a conversational, confident tone. This requires practice–if not an acting coach; it’s not easy bragging about yourself in a non-bragging way.

And now for the Don’ts:

1. Don’t come off being clueless as to why you are interviewing for the job.

2. Don’t ask about mundane things like money and benefits. The mantra is to snag the offer, then ask about what you really care about later.

3. Don’t get lost on the way to the interview. Studying the subway map ten minutes before your appointment is not advisable.

4. Don’t send a thank-you letter by mail (too slow) or call (too awkward). But do send a thank-you e-mail. **Her point is debatable since I still prefer the hand-written note!

What really makes a Goldman interview the gold standard are the “competency” questions that it throws at interviewees. The video says the idea behind a “behavioral” or “case studies” interview is to see how candidates solve problems. Take this question: “How many manhole covers are there in New York City?” The video says you could multiply 12 avenues by 150 streets to get 1,800 manhole covers. That answer “may or may not be correct,” says the video, but it demonstrates “an approach.”

Bottom line – be prepared.  Interviewing well takes practice!

Business Sense and Sensibility

I just finished reading Mireille Guiliano’s book: Women, Work, & the Art of Savoir Faire and it is filled with fabulous advice about being a professional woman in the world of work. Mireille was the former CEO of Cliquot, Inc. known best for their luxury champagne. This French born business woman has savvy tips to help us get the most out of life – in and out of the office.

She is a woman after my own heart, spreading the message of identifying and playing to your passions by using your talents and making wise professional choices. From work/life balance to developing a personal brand – her book is a charming and enlightening read for women of all ages.

While her book is filled with a myriad of useful tips, I have highlighted a few to whet your appetite and get you thinking about your own career sensibilities.

Don’t be afraid to take risks. Mireille says – “What’s the worst thing that can happen?” and she is right! Nothing is so bad that it can’t be fixed and if you don’t stretch yourself you will never move forward with new opportunities in life and in your career.

If necessary, fire your boss and hook your star to a talented and dynamic leader. A great leader is hard to find but a super boss will take you upward with them inside or outside your current organization if you prove your worth. If you have the trust of the rising star in the company – keep it and maintain it for this is your insurance policy. Someday, it will pay off and your boss will help you land on your feet somewhere else so you can reach your personal career goals. If your current boss is not star material, it’s time to look for one that is.

Find something you are passionate about. Life is filled with episodes and stages and passions change over time. If you are playing to your passions, it won’t ever feel like work.

Women need to work harder and smarter than others to succeed and be respected.  Mireille earned her professional wings and the respect of others in a male dominated field of luxury goods. She believes the safest way to get noticed is to do consistent and outstanding work. There aren’t many shortcuts to the top so play your best game, and you will earn respect.

Timing is everything – make it work for you. While you cannot always control the timing of things, you can be sensitive to the timing of your actions. Like when to ask for a raise, or pitch a new proposal. You should never relinquish the ask but plan for the most opportune time that will serve your mission well. Prepare yourself to be in the right place at the right time and seize those great moments of opportunity when they arise.

Live a balanced life. You cannot have it all or do it all – all of the time. But you can learn to manage the ebb and flow of life to your advantage. If you are unhappy in your personal life it will carry over into your job performance. Take care of your mental and physical well being and manage your expectations so you can live comfortably in your own skin.

Remember, image, image, image. As a consummate, savvy, chic, and stylish French woman, Mireille believes strongly in cultivating your own professional image. From polished communication skills to wardrobe, and a good haircut – it’s not about being a beauty queen but being confident and portraying the image you want the world to recognize you as in and out of the office.

Joyce Boyd, Registered Nurse

As an undergraduate at the University of Virginia, Joyce loved math and earned a degree in Electrical Engineering. She was one of a few women in her academic discipline and this followed suit in the professional world.  She landed a competitive spot in a fast tracked entry-level engineering program at a prestigious Fortune 500 company designed to mold the industry leaders of the future.

This program included a full scholarship for Joyce to earn her Master’s degree in Electrical Engineering. Working as a Systems Engineer, she loved her job with the company and discovered she was better suited to program management than the theoretical design of engineering. [Read more...]

Taking The Plunge for a Career Do-Over

As I read my Sunday newspaper, I came across a poll in the Parade Magazine insert that reported 61% of people surveyed would choose an entirely different career if they were given the option to do it all over again.  The time is now for you to take action and become the change agent for your career if you are unsatisfied in your current role.

Some people change careers by choice searching for new challenges and stimulation that play to their strengths. Others are forced into change due to lay-offs and downsizing. Either way, wiping the slate clean and starting again can be cathartic and invigorating even if it is scary.

Since most adults will change careers (not just jobs) between 5-6 times during their working lives, you are in good company with the workforce population and have the option of trying new opportunities as you wish. Here are some small steps to get you started:

Be Self Aware. Take some quiet time to reflect upon what you value, what interests you, how your personality plays a role in your career, and inventory your skills and strengths. With a new career beginning, you owe it to yourself to really consider what makes you tick and what motivates you. Identifying your career passion starts with baby steps since you need to know what you really want before you go looking for it.

Write it Down. As you begin to self assess, take notes and carry a journal with you at all times since inspiration can strike when you least expect it. Write down your vision and consider adding images or photos that further illustrate your goals. Research shows that we are more likely to act on our goals if we write them down. You can always change the plan but the journal or vision board process is a creative way to explore the possibilities of your career journey.

Don’t Put the Resume Cart before the Self Assessment Horse. Many job seekers spend most of their time polishing and peddling their resume and not enough time building professional relationships. The resume is a very important tool and you should have one that reflects your strengths and employability but if you spend all of your time applying for jobs you are missing out on a lot. Pursue job shadows and informational interviews (no matter what your experience level) since this gets you in front of people in the know in your industry. Most jobs posted online get thousands of hits for every position. You can distinguish yourself from the competition by being seen in person and not just via your resume.

Tap Your Resource Team. Assemble your own personal Board of Directors for support, accountability, and career wisdom & expertise. If you empower others to help you they will – and if you are a selfless networker willing to pay-it-forward this will take you far. Good career karma goes a long way so consider how you can help others as you seek their counsel. And remember to steward and thank the people on your Board and in your network

Consider these steps as you begin your new career journey and remember baby steps are still moving you forward. It’s a process.

Vici Prodromitis and Donna Sandvig, Co-Founders-CanswerLink

The power of the sisterhood is indeed alive and well and I am always inspired by women who help each other deal with adversity. This is a story about two women who found new best friends and new careers along the way to create a meaningful second act in their lives. Vici Prodromitis and Donna Sandvig met while working as temporary holiday associates at Macy’s because they were both looking for a new start. Their individual paths are unique so let me bring you back to how they met. [Read more...]