Networking Bootcamp for Job Seekers Part I

Networking is a word that often strikes fear in many job seekers. You might feel especially nervous if you are one of those people that claim you don’t know anyone. The point of networking is to develop your community and gather information. It’s about being genuine, authentic, and building trust and relationships with the idea that some day you will be able to pay-it-forward and help others. It’s not about asking for a job.

Here are some strategies for getting started:

1. Ask yourself what your goals are in developing networking relationships so that you can seek out individuals that will help you gather relevant information.
2. Have a plan. Be well organized as you develop your network. Track the people you meet with on a spreadsheet or calendar and plan for timely follow-ups.
3. Know your personal brand. Have a clear understanding of what you do well and what makes you special or different from others doing the same thing. In order to get referrals, you must be able to articulate what your special sauce is to others.
4. Know what you want. Be able to articulate what you are looking for and how others may help you.
5. Look to your existing contacts first. The best place to start is not with cold calling or a blind email campaign. Reach out to the people you already know! These people form the base of your networking foundation and will lead you to referrals.
6. Tap into your online networks. Let your contacts on Facebook, Twitter, and LinkedIn know that you’re job-hunting and update your online profiles regularly.
7. As you gain momentum, move from the people you know in-person and online to people you haven’t met before. Reach out to referrals you collect from your existing contacts. Ask for an informational interview or job shadow opportunity and be sure to thank the new contact as well as the person who referred you.
8. Make a phone call whenever possible. Distinguish yourself by connecting in a more personal way than with an introductory email. Be prepared to leave an articulate message that includes your contact information. The objective is to eventually meet in-person.

The most important piece of advice is to get out there and start meeting people. You will gain confidence as you continue to sharpen this skill but there is no time like the present to get started. May the networking force be with you!